Social Selling: How You Can Generate More Leads By Showing Your Expertise

How often do you make a purchase that you don’t fully understand? I know I do all the time. If my house needs a new roof, I have to hire roofers who will provide the materials and complete the installation. But I know nothing about roofing! How do … [Read more...]

Six Key Benefits of Podcasting as a Sales Prospecting Tool

If you’re looking for an opportunity to change up your digital marketing or to give your readers a different way of experiencing your content, podcasting can be an easy, inexpensive option. Podcasting is the regularly scheduled production and … [Read more...]

Is That a Sales Prospect In Your Hashtag Stream?

It's no secret that I think Twitter Chats are an excellent social selling opportunity. If you're not sure about this social media tool, check out the simple video I created, Twitter Chat Explanation Video. Now take the power of Twitter Chats … [Read more...]

Social Selling: You Only Get One Chance to Make a LinkedIn Connection

We've all been taught that you only get one chance to make a first impression. Which begs the question -- why are so many people forgetting that on LinkedIn? This is the blocking and tackling of social selling my friends. But so many are doing it so … [Read more...]