How To Track Dark Social Sales Prospecting Opportunities

How do you track social selling and content marketing success in a world where 65% of all content sharing is invisible to your data analytics software? What does sales prospecting success look like? What social selling KPIs do you track and report? … [Read more...]

Facebook News Feed Changes: Why You Don’t Need A New Strategy

Facebook's announcement that "The new algorithm will emphasize posts from friends and family over viral videos and clickbait headlines from Pages." doesn't mean you need a new social media strategy. It means you'll need to execute better against the … [Read more...]

Sales Prospecting Techniques: Connecting vs Converting: The #1 Way to Grow Sales

Have you ever woken up one day with zero sales prospects in your sales funnel? I have. It was a pretty horrific day. Thankfully, I was able to fix the problem in under 48 hours because I focused on connecting vs converting. Today, let’s talk about … [Read more...]

Are Millennials Looking For God On The Internet?

According to just released data from Pew.... YES...  Millennials are far more likely than their elder brethren to be searching for God via the Internet. In fact, they're almost 5 TIMES more likely to seek the Almighty on the web then Baby Boomers and … [Read more...]

Why You Need To Build Your DMO’s Social Sales Force

What Is A Social Sales Force? Simply put, a social sales force is comprised of motivated, unpaid ambassadors and influencers -- what we at Converse Digital call Social Agents. Social Agents introduce you to prospective visitors online through … [Read more...]