What if by allowing you to experience something you “thought” you knew about, even virtually, I could change your mind about your perception of that thing/event/brand? Would that be a powerful marketing tool? Would you invest money, time and effort…

Tags: Case Study, Mardi Gras, Social media, Twitter, YouTube

Is it possible to create a 52-week video blog social media campaign using nothing but an iPhone? Could you shoot, edit and publish entirely from a mobile platform? And would the content be interesting enough and of high enough quality…

Tags: blogging, Social media, social media strategy, vblog, video blogging